Deri Cleland

Sr Digital Strategist at Brown Parker & DeMarinis Advertising

Deri Cleland has a diverse work experience spanning various industries and roles. Deri began their career as the Director of Bookstore Operations at Follett Higher Education Group, where they achieved store financial targets and promoted individuals for management opportunities. Deri then worked as a Merchandising Assistant at Office Depot, where they supported school supplies and presentation categories and ensured compliance with vendors. At US Foods, they served as a Category Operations Manager, developing and implementing category strategies.

Deri later transitioned into the digital marketing field, starting as a Sr. SEM Coordinator at Cendyn, followed by a role as a Jr. Paid Media Specialist at Lamark Media. Deri then joined Tambourine as a Paid Search & Social Media Marketing Specialist.

Continuing their digital marketing career, Deri joined Zimmerman Advertising as a Sr. Digital Media Planner. In this role, they provided insights and strategies for media planning and buying, managed digital media campaigns, and trained junior employees.

Most recently, Deri has been working at Brown Parker & DeMarinis Advertising as a Sr. Digital Strategist. Deri has been responsible for analyzing campaign performance, building and optimizing paid search campaigns, and setting up conversion tracking.

Overall, Deri Cleland has a strong background in digital marketing and has demonstrated expertise in various aspects of the field, including strategy development, campaign management, and performance analysis.

Deri Cleland attended John I Leonard High School from 1991 to 1994 and earned a High School Diploma. From 1997 to 1999, they pursued a Bachelor of Arts degree in Business Administration at the Warrington College of Business Administration, University of Florida. In 2016, Deri Cleland attended Wyncode Academy, although no degree or field of study information is provided. Additionally, in January 2022, Deri Cleland obtained a Google Ads Certification from Google.

Links

Previous companies

Cendyn logo
Tambourine logo
Zimmerman Advertising logo
Office Depot logo

Timeline

  • Sr Digital Strategist

    July, 2022 - present

  • Digital Marketing Specialist

    March, 2021