Ernesto M. Hernández

Director at BRP

Ernesto M. Hernández has over 40 years of engineering sales, marketing and operations experience in the automotive industry. After starting his career at General Motors (Mexico) in 1980 as a Development Engineer, he worked in several positions including Engineering Manager, Executive Engineer, and Marketing Director. In 2003, he was appointed Vice President of General Motors de México and Executive Director of Sales, Service and Marketing, where he successfully led the commercial operations of various brands including Chevrolet, Buick, GMC and Cadillac. In 2011, he took the helm as the first Mexican national to be appointed President and Managing Director. He held this role until September 2019 and retired in January 2020. During his tenure, Ernesto M. Hernández managed both the commercial and manufacturing sides of General Motors’ operations in Mexico, Central America and the Caribbean. Under his leadership, General Motors thrived, and according to several rankings and recognitions, grew to be the most important and admired automotive company in Mexico. He currently serves in various Chambers of Commerce and Business Councils, and is also an independent director in the Board of Directors for companies including Constellation Brands, Grupo KUO, DINE and Zapata Corporation.

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