Jenna Monney-Lupert

Jenna Monney-Lupert is an experienced lead eCommerce content copywriter currently working at BRP since July 2023 and providing freelance eCommerce copywriting services for Lactalis Canada since August 2021. Previous roles include marketing and UX content editor at Ellii, copywriter and content strategist at THIRD WUNDER, and external copywriting consultant for FoodHero. Jenna has also contributed as a freelance copywriter for Lightspeed Commerce, notably supporting global campaign initiatives, and served as a copywriter and proofreader at DAVIDsTEA, where notable achievements included creating over 2,000 engaging marketing copies. Early career experience includes freelance editing for Deluxe Entertainment Services Group and copy editing for The Concordian. Jenna holds a Bachelor of Arts in Journalism from Concordia University, where outstanding academic performance earned recognition on the Dean's List, alongside continuing education in Search Engine Optimization.