Pammela G. Buff Rente

Pammela G. Buff Rente is an accomplished product manager and leader with extensive experience in the automotive and e-commerce sectors. Currently at BRQ Digital Solutions, responsibilities include managing development teams for connected vehicle applications and overseeing Renault's e-commerce efforts across Brazil, Colombia, Mexico, and Argentina, focusing on roadmap strategy, product gap identification, and agile methodologies. Previous roles include product marketing management at FK Partners, where Pammela led e-commerce operations and marketing campaigns, and an independent marketing consultant with expertise in digital advertising and analytics. Educational qualifications include a degree in Advertising and Marketing from ESPM and a postgraduate degree in Marketing Services Management from FAAP.