Brian Yoo

Brian Yoo is a seasoned professional in digital strategy and business planning, currently serving as Senior Manager of Digital Strategy & Planning at BRUCE BOLT since April 2024. Prior to this role, Brian was the Manager of Business Planning (E-Commerce) at RITE AID from September 2022 to February 2024. Brian's experience at UScellular spanned over 13 years, during which time key positions included Marketing Planning Manager, Product Manager for Consumer Electronics/Mobile Accessories, Program Manager for Lifecycle & Retention Marketing, and Sr. Financial Management (IT). Responsibilities included managing product portfolios, customer lifecycle programs, and substantial budgets while enhancing customer retention and operational effectiveness. Earlier career experiences include roles as a Product Analyst at Midway Games, Owner/GM of Big House Bar, and Financial Reporting Analyst at CVS Health. Brian holds a Bachelor of Science degree in Finance and Marketing from the University of Illinois Chicago and further education from the University of Illinois Urbana-Champaign.