Hakan Sultar

Hakan Sultar currently serves as the Vice President of Sales and Marketing for BSH Home Appliances Group, overseeing Central Asia, the Caucasus, the Near East, and North Africa since November 2023. Prior to this role, Hakan held various leadership positions at BSH Turkey from July 2002 to November 2023, including Senior Director of Siemens Sales and Director of Business Development, where responsibilities encompassed product strategy, channel development, and consumer insights. Additional notable roles include Director of Category Management for cooking appliances across the TMEACIS region, and earlier positions managing product lines in cooling and laundry appliances. Hakan holds a Bachelor of Business Administration in Economics from Istanbul University and an MBA from Yıldız Teknik Üniversitesi.