Sebastian Wetterauer

Sebastian Wetterauer currently serves as the Head of Digital Marketing & Mediaplanning for Central Europe at BSH Home Appliances Group, leading all online and offline marketing activities in the region. Sebastian oversees mediaplanning and budget management for both B2C and D2C initiatives, and has played a pivotal role in cross-division campaigns, notably the #Lebe fantastisch LikeABosch initiative featuring the Fantastische Vier. With a strong background in digital strategy, Sebastian has extensive experience managing social media channels and websites for Bosch and Siemens. Previously, Sebastian held various roles, including Senior Web Business Consultant at TFT and Tomorrow Focus Technologies, and Teamleader of Data and Web Analytics at AutoScout24. In addition to these positions, Sebastian has operated as a freelance marketer and digital consultant since 2008, providing strategic consultancy across multiple industries. Sebastian holds a degree from Ludwig-Maximilians-Universität München.