Adriaan Hoekstra

Adriaan Hoekstra has a diverse work experience spanning multiple industries. Adriaan is currently employed as an Account Executive at bsport solution, where they lead demos and negotiations for prospects in the fitness industry. Adriaan also analyzes the market to contribute to the development of the product roadmap, with a focus on the Dutch market.

Prior to their current role, Adriaan worked as a Senior snowmobile guide at Wild Nordic Finland, focusing on snowmobiling and leading activities such as ice fishing, northern light tours, and snowshoeing in Sirrka, Finland.

Adriaan also has experience as a Salesforce Consultant at Cognizant, where they worked closely with clients to translate functional requirements into technical implementation. Adriaan also worked with onshore and offshore teams and had a break from their role as a guide in Lapland.

During their break from office work, Adriaan worked as a Lapland Winter Guide at Wild Nordic Finland, engaging in activities such as snowmobiling, snowshoeing, ice fishing, and northern lights trips. Adriaan was responsible for planning safaris and briefing clients.

Adriaan's work experience also includes being a Job Coach & Employee Trainer at Mise en Place, where they guided groups of employees in the hospitality sector and conducted training and selection of new employees. Adriaan was also a student representative at Vrije Universiteit Brussel, representing classmates in meetings with professors in the department of Communication Sciences.

Additionally, Adriaan worked as a Sales Consultant Retail Market at ABN AMRO Bank, where they advised and sold financial products to customers. Adriaan also served as a Sales Coordinator at JADAK Europe B.V., managing back-office sales and communication with partners.

Throughout their career, Adriaan has demonstrated strong communication skills, adaptability, and a customer-focused approach.

Adriaan Hoekstra obtained a Master of Science (MSc) degree in Communication Studies - Media, Strategic Communication, and Marketing from Vrije Universiteit Brussel, where they studied from 2014 to 2016. Prior to that, they completed their Bachelor of Commerce (B.Com.) in Marketing and Sales at Fontys University of Applied Sciences, graduating in 2012. In addition to their academic qualifications, Adriaan has acquired several certifications, including the "Digital Marketing Masterclass: Get Your First 1,000 Customers" from Udemy in February 2021. Adriaan has also obtained certifications in Google Ads Search, Learn SQL, Make a Website from Codecademy, Salesforce Certified Administrator (SCA), Salesforce Certified Platform App Builder Certification, and Salesforce Pardot Specialist, all of which do not specify the month or year of completion. Adriaan's education and certifications reflect a strong background in marketing, sales, digital marketing, and communications.