BSUR
Ben Holder has a diverse work experience in the creative industry. Ben started their career at Amsterdam Worldwide in 2010 as a Creative. From 2011 to 2013, they worked at Arnold Amsterdam as a Creative. In 2014, they held various freelance positions at Saatchi & Saatchi, SuperHeroes Amsterdam, BSUR, Wieden + Kennedy, and AKQA as a Senior Creative. Later that year, they joined INDIE as a Senior Creative before moving to BSUR in 2015 as a Creative Lead. Ben then joined Ogilvy & Mather as an Interim Creative Lead for a brief period in 2015. Currently, they are working as a Creative Director at BSUR starting in 2022.
Ben Holder attended Miami Ad School Europe from 2008 to 2010. Prior to that, from 1995 to 1997, they studied Contemporary Dance, French Theatre, Singing, Circus, Percussion, and Kendo at Rudra Béjart. Additionally, from 1989 to 1995, they studied Ballet, Jazz, Flamenco, Hip Hop, Contemporary, Drama, Singing, and Academic studies at Elmhurst School for Theatre & Dance.
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BSUR
BSUR is an independent international agency based in Amsterdam (HQ), São Paulo and Shanghai, serving global, European and leading local clients. We merge design, advertising and activation to help brands become the most authentic, consistent and inspiring versions of themselves they can be. Founded in 1995, we’ve built our own approach to branding: Concepting. Only brands stating a clear vision, or conveying a genuine, authentic mentality, will cut through: ‘be as you are’. Strong concept brands create real fans, can adapt to change and even venture into new categories. The bestseller 'Concepting', written by BSUR co-founder Jan Rijkenberg is published in 4 languages & lectured at several Universities, Academies and MBA programs. BSUR consists of 50+ international talents from all continents and was featured in 'The World’s Leading Independent Agencies', published by Campaign, in 2010, 2011, 2012 and 2014.