Henning Helbig

Global Senior Head Of Media & Digital Marketing at Bucherer

Henning Helbig has a diverse and extensive work experience. Henning currently holds the role of Head of Media & Digital Marketing at Bucherer AG. Prior to this, they worked as a Client Service/Strategy Director at Mediaschneider AG from April 2020 to July 2022. Henning also served as an Online Marketing Manager at Renault Suisse from March 2017 to February 2020. Earlier in their career, Henning worked as a Brand Director at Publicis Communications Schweiz AG, where they achieved success in exceeding sales targets and increasing market share. Henning has also held positions at VDB INTERNATIONAL as a Consultant, Publicis as an Account Director, Nintendo of Europe as a Marketing Coordinator, Ogilvy & Mather as a Senior Account Executive, HMR International Gmbh & Co. KG as a Research Assistant, and RTL WEST GmbH as an Intern.

Henning Helbig's education history begins with their high school diploma from St Andrews School in 1999. Henning then went on to study at The American University of Paris in 1999, focusing on Business Administration. In 2001, they started their bachelor's degree in International Business at the University of Lincoln, which they completed in 2005.

After gaining their bachelor's degree, Henning pursued further education and attended the University of Rochester - Simon Business School from 2017 to 2018. During this time, they pursued a Master of Business Administration (MBA) degree with a specialization in Wirtschaftswissenschaften (Economics). In addition, they participated in the Rochester-Bern Executive Programs, where they earned an EMBA degree in Finance and Economics from 2017 to 2018.

Continuing their educational journey, Henning attended IMD in 2020, obtaining a Digital Marketing Strategies (DMS) degree. This program enhanced their knowledge and skills in the field of digital marketing.

In terms of certifications, Henning received several notable ones. Henning obtained a certification in "Google Ads-Videowerbung" from Google in May 2022. Additionally, they acquired the IAB Cross-Platform Video Course certification from IAB in July 2020. In May 2020, they earned the "Grundlagen des Online Marketings" certification from Google and the "SEO – Grundlagen" certification from LinkedIn in April 2020. Finally, Henning recently obtained the Google Ads Display Certification in July 2022.

Overall, Henning Helbig has a diverse educational background with degrees in International Business, an MBA with a focus on Economics, and a DMS in Digital Marketing Strategies.

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Timeline

  • Global Senior Head Of Media & Digital Marketing

    November 1, 2023 - present

  • Head Of Media & Digital Marketing

    August, 2022