Lucas McDaniel

Email Marketing Senior Associate at Buffalo Groupe

Lucas McDaniel has a diverse work experience in marketing and market research. Lucas began their career as a Market Research Analyst at Allegiance Staffing LLC in January 2021, where they worked until June 2021. During this time, they gained valuable skills in analyzing market trends and conducting research.

In March 2021, Lucas worked as a Freelance Public Relations specialist at Social Abundance Marketing. Lucas utilized their strong communication and networking skills to develop and maintain positive relationships with clients.

From January to October 2021, Lucas served as a Marketing Consultant at zumo, where they provided strategic guidance and support to clients in their marketing endeavors.

In June 2021, Lucas joined Sonic Electronix as a Social Content Marketer. Lucas excelled in this role, producing engaging and high-quality content for various social media platforms. In May 2023, they took on an additional responsibility as an Email & Social Content Marketer.

Most recently, Lucas joined Buffalo Groupe in May 2023 as an Email Marketing Senior Associate. In this role, they are responsible for developing effective email marketing campaigns to promote products and services.

Overall, Lucas McDaniel has showcased their expertise and versatility in marketing and market research through their work experiences.

Lucas McDaniel received their Bachelor's degree in Strategic Marketing from Western Kentucky University, where they studied from 2011 to 2015. In addition to their formal education, Lucas has obtained several certifications. Lucas completed the "HTML Essential Training" certification from LinkedIn in January 2023, the "Email Marketing: Strategy and Optimization" certification from LinkedIn in December 2022, the "Social Media Marketing Certification Course" from HubSpot Academy in April 2021, and the "Inbound Marketing" certification from HubSpot Academy in February 2021. Lucas also has a certification in "Analytics" from Google, although the specific information regarding the month and year of completion is not available.

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