Heather Widman

Heather brings fifteen plus years of tech and startup operating expertise to the Building Ventures Team. As a Principal on the investment team, she supports the Investment Committee in sourcing, evaluating and performing diligence on prospective deals. In addition to her investment activities, Heather also leads BV’s brand strategy and provides portfolio support. She utilizes her previous experience as a startup product leader to advise current portfolio companies in go-to-market and product strategy, working especially closely with enVerid, Join Digital and Join.Build.

Before joining Building Ventures, Heather led the Product, Customer and Brand Marketing functions at SaaS startup WordStream (acquired by Gannett in 2018). Prior to WordStream, she held product management and marketing leadership positions at Boston startup ownerIQ (acquired by Inmar) and Fortune 50 Express Scripts (acquired by Cigna) in St. Louis, MO. Heather is actively involved in the startup ecosystem volunteering and mentoring at organizations including MIT designX, MassChallenge, Techstars, and All Raise.

Heather received her BA from Boston College and her MBA from Washington University in St. Louis. She works and resides in Boston.