Marketing and Brand Management

The Marketing and Brand Management team at Bulgari is responsible for crafting and executing strategic marketing initiatives that elevate the brand's luxury image and drive product sales across its diverse portfolio. They focus on market research, product positioning, promotional campaigns, and public relations to enhance brand visibility and engagement, while ensuring a cohesive narrative across all channels. This team also collaborates closely with product development and creative teams to align marketing strategies with Bulgari's artistic heritage and evolving consumer trends.