Mohammed Amrioui

Mohammed AMRIOUI has significant experience in franchise management and commercial activation in the retail sector. Currently serving as Animateur Réseau de Franchise at Bureau Vallée since March 2020, responsibilities include auditing franchise partners across France, ensuring compliance with Bureau Vallée standards, and assisting in new store openings while participating in sustainability initiatives. Prior roles include Responsable Animation Commerciale et Activation Clients at Auchan Retail, overseeing ambitious commercial plans for a large territory, and Expert Commerce, focusing on diagnostics and action plan implementation. Mohammed also held multiple leadership positions at Simply Market France, including Directeur de Magasin and Directeur de Magasin Référent, emphasizing performance development and customer satisfaction. Education includes degrees in management and commercial distribution from Université de Haute-Alsace and IUT Robert SCHUMAN.