Caroline Bucher is an expert in social media and influencer marketing with extensive experience in content creation and strategy. Since January 2023, Caroline has been a Senior Account Manager at Burson’s Sports & Entertainment division in Dubai, leading major projects and influencer campaigns across the GCC. Previously, they were a Senior Consultant at Burson Germany, advising a diverse range of B2C and B2B clients. Caroline's passion for the equestrian world drives their current venture as the Founder of The Canter Club, where they aim to enhance digital engagement for equestrian brands. They hold an MBA from the University of Wollongong.
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