Burt's Bees
Carlos Urias is a seasoned professional with extensive experience in sales and business development within the consumer goods sector. Currently serving as the LATAM Independent Sales Director for PDC BRANDS since April 2024, Carlos previously held the position of Business Development Manager at Burt's Bees from May 2018 to October 2023, where a comprehensive commercial strategy for the beauty and natural personal care category, involving 215 SKUs and a sales target of USD $2 million, was successfully managed. Carlos's earlier tenure at Kellogg Company included various roles such as Key Account Manager and Regional Customer Development Manager, focusing on client development, commercial plans, and shopper marketing strategies. Additionally, Carlos has academic experience as a Marketing Strategies professor at Universidad Anáhuac and holds a BA in International Commerce from Tecnológico de Monterrey.
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Burt's Bees
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Burt's Bees is the #1 dermatologist recommended natural skincare brand, offering clean and consciously-crafted products to work with the skin and uplift the spirit. We believe that nature holds the key to healthy skin, so we create skin care formulas that are packed with powerful, nutrient-rich ingredients for skin that’s nourished, balanced and beautiful. Our formulas reflect evidence-based natural skin care learnings, and are crafted to work with skin’s natural pace of renewal by nourishing emerging cells and supporting the hydro-lipid barrier. Our nutrient-rich ingredients deliver vitamins, minerals, antioxidants, essential fatty acids, and other phytonutrients to address specific skin care concerns. Formulas are over 95% Natural Origin, with no animal testing, responsible sourcing, and recyclable packaging. As a company, Burt’s Bees operates with a triple bottom line - people, profit, planet - because you simply can’t have one without the other two. We actively nurture our employees, our customers, our families, ourselves and our environment. By practicing what we preach, we hope to set an example for others to follow, and help people connect with the wisdom, power and beauty of nature in their daily lives.