Busara Center for Behavioral Economics
James served as founding CEO of Busara from 2015 – 2020, where he worked to build out Busara’s existing presence across the continent from Busara’s nascent days as a research lab in Nairobi. Prior to Busara, James worked in the impact evaluation space with the World Bank and Innovations for Poverty Action.
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Busara Center for Behavioral Economics
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Applying and advancing behavioral economics in emerging markets. Particular focus on Africa, scarcity, and the psychology of poverty.