Busch-Jaeger
Dr. Frederic Nimmermann serves as the Head of Marketing & Communications for ABB Electrification Germany and Busch-Jaeger Elektro GmbH, holding key leadership roles since April 2021. In addition, Dr. Nimmermann leads B2B/B2C Digital Marketing efforts within these organizations. Prior experience includes a role in Digitalisierung und Marketing at SARIA Germany and various academic positions at Universität Siegen, including personal assistant to the prorector and scientific staff in the marketing department. Dr. Nimmermann has accumulated extensive experience in digital marketing, project consulting, and academic tutoring, complemented by a robust educational background with a Doctorate focused on marketing and consumer behavior in digital environments, alongside a Master of Science and Bachelor of Science in relevant fields from Universität Siegen.
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