Lynne Pekarek Belknap

Lynne Pekarek Belknap has a diverse and comprehensive work experience spanning several industries. Starting in 1996, they began their career at Meredith Corporation as an Associate Art Director and Technology Systems Manager for Better Homes & Gardens Decorating & Design. Lynne quickly rose through the ranks, becoming an Art Director and subsequently a Creative Director for the same department. During this time, they led the design and production of multiple magazine issues, managed a team of staff and freelance designers, and drove new product development and new media exploration efforts.

In 2007, Lynne transitioned to the role of Creative Director for Meredith Corporation's Better Homes and Gardens Special Interest Media department. Here, they spearheaded initiatives to implement technology and new media for product brands, developed site architecture, and pioneered new revenue sources through video implementation and digital interactive trade show booths.

In 2010, Lynne took on the role of Creative Director and New Business Development Coordinator for MXM, Meredith Xcelerated Marketing. Lynne oversaw creative direction, team development, and marketing and content strategy for Lowe's Home Improvement, as well as secured accounts with notable businesses such as State Farm Insurance, Panera, Publix, and Brother.

In 2020, Lynne joined Hy-Vee, Inc. as the Director of Marketing, Social Media & Content. In this role, they developed and implemented social strategies, managed the digital strategy and content execution for corporate social media accounts, and adapted strategies to support changing business needs and corporate strategies.

Currently, Lynne is the Director of Marketing & Business Development at Business Publications Corporation, Inc., a position they have held since 2023.

Throughout their career, Lynne has demonstrated expertise in marketing, business development, creative direction, content strategy, new media implementation, and team management. Lynne has worked with notable clients, both established businesses and Silicon Valley startups. Lynne's work experience showcases their ability to drive results and adapt to evolving industry trends.

Lynne Pekarek Belknap holds a Bachelor of Fine Arts (BFA) degree in Graphic Design from Iowa State University. In addition, they have obtained a Targeted Small Business Certification from the Iowa Economic Development Authority in 2019. No specific start or end year is mentioned for their education at Iowa State University.