James Bland

James Bland is the BDRC Group CFO and Managing Director of the 'On the Move' division at BVA BDRC since January 2011, overseeing research teams in hotels, hospitality, transport, automotive, and leisure sectors. James Bland has extensive experience in customer experience management, particularly within the Hotels & Hospitality team, where responsibilities include managing Customer Experience Management programs and social media monitoring. Prior to BVA BDRC, James Bland served as Group Marketing Manager at Sundial Group from September 2003 to December 2010. James Bland holds a Bachelor of Science in Accounting and Finance from the University of Bristol, a Professional Postgraduate Diploma in Marketing from CIM, and a Master of Arts in Marketing from the University of Northampton.