KC

Krista C.

Growth & Product Marketing Lead at Bybit

Krista C. has a diverse work experience spanning several industries. Krista'smost recent role is as the Growth & Product Marketing Lead at Bybit, a leading cryptocurrency exchange. In this position, they are responsible for strategizing and executing global campaigns, as well as leading growth, product marketing, and operational strategies for Bybit Hero Products. Prior to this, Krista worked as a Senior Growth Specialist at ApolloX. Krista also served in various roles at YouTrip, a regional financial technology startup, including Assistant Marketing Manager, Community Lead, and Marketing Executive. Other previous roles include Regional Social Media & Content Marketing Assistant at Club Med, Business Development and Content at WeInvest Robo-Advisory Solutions, and PR Associate at Publicist PR Consultants. Krista gained early experience as a Product Marketing and Communications Intern at Singtel.

Krista C. completed a Bachelor of Science degree in Marketing (Honours) from Singapore University of Social Sciences (SUSS) from 2015 to 2019. In 2017, they briefly attended Humboldt-Universität zu Berlin. Prior to that, from 2013 to 2014, they attended St. Andrews Junior College.

Links

Previous companies

WeInvest logo
YouTrip logo

Timeline

  • Growth & Product Marketing Lead

    April, 2022 - present