BYBORRE
Cloé Marinho Lankhorst serves as the Brand Experience Manager at BYBORRE since May 2021, where responsibilities include crafting and implementing brand experience strategies that ensure consistent engagement across all channels. Previously, Cloé held roles as Lead Creative Studio WoTO™ and Project Manager for Creative Studio WoTO™, focusing on growth strategies and overseeing the development of the WoTO™ program. A freelance social media strategist at Packstudio, Cloé created content for apparel brands. Prior experience includes Brand + Marketing Manager and Intern positions at Puik design, where campaign development was crucial, and a Marketing and Communications Internship at Ahold Delhaize's Etos. Early career involvement as a volunteer Social Media Strategist at Blendin Foundation allowed for the establishment of brand identity. Cloé Marinho Lankhorst holds a Bachelor's degree in Communication, Creativity & Marketing from The New School for Information Services, with additional studies in marketing during an exchange program in Tokyo.
This person is not in any teams
BYBORRE
BYBORRE is an Amsterdam based textile innovation studio working on the frontiers of material development, functionality and aesthetics through engineered knits. Our signature is the innovative hand-rendered techniques that, through direct interaction with their circular knitting machines, gives us full creative freedom to play with patterns, colours, and textures within textiles. Designing from the yarn up allows us to discover new possibilities both within our own collections and for leading brands. Over the past six years we have worked with clients such as Rapha, adidas, BMW, and Natuzzi. Through consultation and collaboration with other brands, we push knit innovation to find creative ways to achieve the project’s goal. Our Amsterdam based HQ studio houses a knitting and innovation Lab, a fully outfitted atelier, a team of specialists and experts, a BYBORRE archive, and endless amounts of crazy textiles.