Shivani Chaudhar is a General Manager in Branding & PR at BYD since November 2021, bringing 18 years of expertise in digital marketing and brand management across various industries, including automobiles and office automation. With a proven track record in brand strategy, communication development, and online reputation management, Shivani has effectively increased social media engagement and brand consideration while achieving performance targets and measuring digital ROI. Prior experience includes roles as Brand & Digital Manager at Honda Cars India Ltd from April 2004 to December 2020 and Assistant Manager at Canon India Pvt. Ltd. Shivani holds an MBA in Marketing from the Centre for Management & Development and additional qualifications in business and commerce.