Florence Tsui has extensive experience in marketing and strategic management across multiple industries. Notably, Tsui served as Senior Manager of Product Marketing for APAC at McAfee from 2013 to 2021, where a strategic partner ecosystem was built to enhance market penetration through content and partner-led campaigns. Subsequently, Tsui held positions such as Senior Marketing Manager for Asia Pacific at The Wall Street Journal and Manager of Business Solutions Marketing at FUJIFILM Business Innovation Singapore, focusing on innovative strategies for AI and data solutions. Recent roles include Global Product Marketing Manager at BytePlus and Senior Manager of Solutions Marketing at Acronis, emphasizing the expansion of cybersecurity product portfolios and tailoring market strategies. Tsui's foundational education includes a Master's degree in Marketing from The Hong Kong Polytechnic University and a Bachelor's degree in Business Administration with a focus on Finance from The Hong Kong University of Science and Technology.
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