Jean-François launched and propelled the C2 Montréal conference into being one of the largest innovation events in the world. An entrepreneur at heart, Jean-François co-founded Sid Lee and led the outstandingly creative and award-winning agency as CEO for 25 years. At C2, he is the driver of the vision for a business that is scaling internationally. He possesses unparalleled expertise in revenue building, creative development and event management.
Jean-François is also a photographer whose work has been exhibited in New York, Montreal, Toronto, Miami and Paris. He won the prestigious Nannen Award in Germany for a project that was featured in Stern magazine. His work has also been featured in The Washington Post, Wired USA, Wired Japan, Artnet and the British Journal of Photography.
Current role