Tracy Riel

Senior Manager Creative Services at Cabinetworks Group

Tracy Riel, CKBD, has over 28 years of experience in the design industry, currently serving as Senior Manager of Creative Services at Cabinetworks Group since October 2005, where leadership of a team of Interior and Graphic Designers is key to providing visual support for 16 brands. Riel has a proven track record in developing innovative design concepts that enhance brand identity and customer engagement. Previous roles included Design Services Manager and Manager of Design Services at KraftMaid, with responsibilities in managing photography assets, public relations projects, and designer events. Riel's early career included positions as a Kitchen Designer at The Home Depot, where kitchen and bath design was the focus, and as a Salesperson/Merchandiser at Dunk and Bright Furniture. An internship as an Interior Designer at Carmina and Silvestri Architects laid the foundation for a successful career following a Bachelor of Science in Interior Design from Buffalo State University.

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Cabinetworks Group

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At Cabinetworks Group, our shared purpose is to build life into the kitchen — the place where people spend such a meaningful part of their personal and family lives, and the true heart of any home. We’re America’s largest privately held cabinetmaker, a best-in-class team of over 8,000 employees in 25 locations, including 19 manufacturing facilities. We design and manufacture the most comprehensive choice of kitchen cabinets in the country through 16 brands, among them iconic leaders like KraftMaid®, Medallion® and Merillat®. It is our people who build the life into this company, fueling our growth mindset. Together, we fully intend to reshape our industry, by bringing humanity and a collaborative spirit to every aspect of the customer experience. And to become its employer of choice. This is why a career with our company can be so satisfying, rewarding and worthwhile. https://vimeo.com/792970157/0d302e9b90?share=copy


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5,001-10,000

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