Jiawen Zhang

Jiawen Zhang is an experienced marketing professional with a strong background in the marine industry, currently serving as Marketing Manager at CADMATIC since February 2015. Responsibilities include managing global and local social media, regional websites, and publications, as well as conducting market research and developing entry strategies. Jiawen has also been involved in corporate communications, branding, event management, and sales support. Prior roles at CADMATIC include Marketing Communications Specialist and Officer, where duties encompassed social media management and strategic marketing communications. Jiawen began the journey with a Graduate Research Intern position focused on intercultural brand communication in China. Previous experience includes an Event Management Intern role at Kungsbacka kommun, directing internal and external communications. Jiawen holds a Master's degree in Datafication and Digital Literacy from the University of Groningen and a Bachelor's degree in International and Intercultural Communication from Hanze University.