Charlotte Montminy

Charlotte Montminy, MBA, is an accomplished marketing strategist currently employed at CAE Inc since July 2025. Prior experience includes serving as Directrice Marque et Contenu and Director of Marketing and CRM at CF Montréal from December 2022 to 2025, as well as various roles at Le Groupe Cirque du Soleil from 2010 to 2022, culminating as Brand Marketing Strategist & CRM Team Leader. Charlotte has a strong background in brand management, having successfully developed and executed marketing strategies, oversaw communication channels, and enhanced brand value for notable organizations. Educational credentials consist of an MBA from HEC Montréal, a D.E.S.S. in communication marketing from HEC Montréal, and a Bachelor of Arts in Writing, Translation, and Advertising from Université de Montréal.