Paula Alejandra De Laytz Cuellar is a Marketing Automation and Revenue Operations Specialist at Cafeto Software since August 2020, previously serving as an Analista de Marketing Automation at Ilumno from April 2018 to August 2020. Earlier experience includes working as an Analista de comunicaciones at Econometría Consultores, where Paula was responsible for developing and implementing communication strategies aimed at enhancing effectiveness through new channels and tools, as well as creating knowledge management spaces on various topics. Paula holds a degree in Comunicadora social, Comunicación empresarial from Pontificia Universidad Javeriana, completed in 2016.
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