Laia Pedret is a seasoned marketing professional with extensive experience at CaixaBank, where Laia has held the position of Senior Marketing Specialist since November 2014, leading strategic business alliances, developing 360 vision campaigns, and driving sustainability initiatives. Previous to this role, Laia served as a Business Development Manager, coordinating online campaigns and optimizing customer experiences in the financial solutions sector. Laia's earlier experience includes a role as Product Marketing Manager at Gas Natural Fenosa, focusing on digital marketing campaigns and customer experience optimization. Laia holds multiple degrees, including an Executive Master in Marketing and Sales and a Master in Project Management from Esade and Universitat Ramon Llull, respectively, along with qualifications in industrial engineering and digital marketing.
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