Cal
Aline Nahoom is a Product Marketing Manager at Cal, an Israel Credit Cards company, since November 2022, specializing in club marketing. Prior experience includes serving as a Community Relations Consultant for Shiluvimcr from December 2021 to November 2022, focusing on the purple line of Dankal - NETA. Volunteer work includes positions at Hillel International and TAUMUN, both from October 2017 to September 2020, as well as a role as a Tourism Specialist at the Israel Ministry of Tourism at Ben Gurion Airport from August 2018 to August 2020. Aline's educational background includes a Bachelor's degree in Political Communication from Tel Aviv University and a Master's degree in European Studies/Civilization from the University of Düsseldorf. Additionally, Aline completed a high school diploma in Psychology at Blich. Aline also served in the Israel Defense Forces from October 2015 to October 2017.
Cal
Cal believes that Innovation and Technology are important key success factors in the changing landscape of the Banking and Financial Services industry, as well as in many other aspects of our lives. Cal's approach is that innovation and technology have to serve the business, and not vice versa, i.e. shall eventually provide real value to the customer. Under this approach, Cal has been investing a lot in developing digital solutions, in order to help its customer to get whatever they need, and to get it quickly, personalized, anytime and anywhere. Within the last few years Cal has launched several award winning digital solutions, some are based on self-developments where others have been implemented via cooperation with 3rd party technology vendors, startups and entrepreneurs. Cal strongly believes in Open Innovation and is constantly seeking for new ideas, technologies and collaborations, to enable us to fulfil our vision and our customer centric approach.