Cala Systems
Sandrine Mangia-Park is an accomplished marketing executive with extensive experience in leading innovative marketing strategies across various industries. Currently serving as VP of Marketing at Cala Systems since November 2024, Sandrine directs all marketing initiatives with a focus on direct-to-consumer efforts. Previously, as the Founding Head of Marketing at Merryfield, PBC, from November 2018 to October 2024, Sandrine architected the brand vision and go-to-market strategy, significantly expanding the portfolio to over 65 premium clean label brands while driving remarkable retention increases. Sandrine also held senior marketing leadership positions at Runkeeper (ASICS Digital), The Grommet, and CIDC, where achievements included promoting revenue growth, building high-performing teams, and implementing successful marketing campaigns. Sandrine possesses a Bachelor of Arts in Sociology and Human Studies and a Master of Science in Business Marketing and Management.
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Cala Systems
Residential water heating accounts for 3% of all U.S. greenhouse gas emissions and 19% of home energy use, contributing to sky-high bills for many households. We started Cala with the goal to decarbonize home water heating, lower costs, and create a better experience for consumers. So we turned to the source for a better solution: your hot water tank. For the past 130 years, water heaters have been designed to heat the tank when the water gets cold. But we believe it’s time for a change. Cala maximizes the flexibility of your hot water tank by adjusting when, how quickly, and to what temperature your water is heated. Cala heats at the most efficient speed, generates more hot water before periods of high demand, uses electricity when your home solar system is operating or the electric grid is cleanest, and more - all without compromising on comfort. By electrifying water heating and minimizing energy use, Cala significantly reduces greenhouse gas emissions today. And by synchronizing water heating with zero-carbon electricity as it continues to grow, Cala can make every bubble bath, shower, and hand wash a zero-emission comfort in the future. We’re committed to a future where hot water is both a comfort and a step towards a cleaner, more sustainable planet. We hope you’ll join us.