Steve Shumacher has extensive experience in leadership roles within the media and advertising sectors. Currently serving as CEO of Calcalist since October 2007, prior positions include VP of Sales at Yedioth Ahronoth from March 2003 to October 2007 and CEO of Media Edge, Y&R from December 2001 to January 2003, where responsibilities included media planning and buying. From October 1993 to December 2001, Steve held the position of CEO at RAPID MEDIA OUTDOOR SERVICES, an outdoor advertising company. Additionally, Steve was VP of Sales at Moishe's Moving and Storage from April 1988 to July 1993. Steve holds a Bachelor of Business Administration from Newport University and has education from מוסד חינוכי הרי אפרים.