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Maija Benincasa

Vice President of Brand Marketing at Califia Farms

Maija Benincasa has a diverse work experience spanning various industries. Maija currently holds the position of Vice President of Brand Marketing at Califia Farms since January 2022. Prior to this, they served as the Senior Director of Brand Marketing at the same company from January 2021 to January 2022.

Before joining Califia Farms, Maija worked as the Vice President of Marketing at Sugarfina USA LLC from January 2020 to January 2021. Maija also has entrepreneurial experience as the Founder & Creative Director of their own company, Benincasa Milano, from April 2016 to November 2020.

Maija's previous roles include Senior Brand Manager at Bolthouse Farms from July 2012 to March 2016, MBA Intern at FIJI Water from June 2011 to September 2011, and Assistant Buyer at Whole Foods Market from November 2008 to July 2010. Maija began their professional career as a Sales Associate at CB Richard Ellis from November 2006 to September 2008.

Maija Benincasa has a Bachelor of Business Administration (BBA) degree in Finance from the University of Southern California. Maija also holds a Master of Business Administration (MBA) degree with a focus on Marketing from the UCLA Anderson School of Management. The specific start and end years for each degree are not provided.

Links

Previous companies

Bolthouse Farms logo
Whole Foods Market logo

Timeline

  • Vice President of Brand Marketing

    January, 2022 - present

  • Senior Director of Brand Marketing

    January, 2021