Erika Rollins

Vice President, Marketing And CX at CallTrackingMetrics

Erika Rollins has over 18 years of professional experience in marketing, communications, design/branding, lead generation and customer growth/advocacy. Erika began their career in 2001 as the Principal Owner of Rollins Creative Group, and went on to become the Art Director and Special Projects Manager for Image is Everything in the same year. In 2005, they worked as a Communications Manager and Professor of Graphic Design for Savannah College of Art and Design. From 2010 to 2013, they were the Vice President of Business Development for TSS Software Corp. Erika then moved on to become the Creative Director and Director of Marketing for First American Financial Corporation from 2013 to 2015. In 2015, they became the Director of Client Engagement for Blue Water, LLC., and in 2016 they took on the role of Vice President of Marketing and later Marketing Director for CallTrackingMetrics.

Erika Rollins obtained a Master of Fine Arts in Graphic Design from the Savannah College of Art and Design in 2002, following a Bachelor of Fine Arts in Visual Arts & Communications from Virginia Wesleyan University in 2000. In addition, they have obtained certifications from HubSpot Academy (HubSpot Inbound Marketing, 2017), LunaMetrics (Google AdWords and Google Analytics Certification, 2016), and Scrum Alliance (Certified ScrumMaster, 2015).

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