James Hearn is an accomplished professional with extensive experience in strategic planning and business intelligence within the beverage industry. Currently serving as the Strategic Planning & Business Intelligence Director for Europe at Campari Group since January 2020, James has previously held roles including Business Intelligence Director for the UK and NCEE, and Category and Insights Controller at Campari UK. Prior to Campari, James was a Senior Category Manager at The HEINEKEN Company, where responsibilities included leading category development for beer in the Off Trade. James also held positions as a Market Analyst at Heineken UK and Infield Systems Limited, and as a Technical Assistant at XPD8 Solutions. James began a career in document control at Total E&P. Academically, James holds an MSc with Commendation in Strategic Studies and a MA (Hons) in Politics and International Relations from the University of Aberdeen.
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