Veronica Appiani

Veronica Appiani is an accomplished marketing professional with extensive experience in the beverage and consumer goods industries. Currently serving as the Global Marketing Director for Cognac & Grand Marnier at Campari Group since September 2014, Veronica has previously held positions such as Marketing Manager for Campari Schweiz and Brand Manager for Aperitivo. Prior experience includes a role as Senior Product Manager for Acqua di Parma at LVMH and various positions at Procter & Gamble, including Senior Assistant Brand Manager for Wella Professionals Styling and Assistant Brand Manager for Wella Professionals in EMEA and Latin America. Veronica’s career began with internships at IMS Health and Grey Worldwide, where strategic planning and marketing consultation were key focuses. An educational background from Università Bocconi, Copenhagen Business School, and HEC Paris complements Veronica’s skill set in international management.