Hisham Seifeddine

Hisham Seifeddine is an experienced professional in digital product management, data solutions, and analytics, with a strong focus on e-commerce and advertising technologies. Currently serving as the E-commerce Digital Product Manager and Data Solutions Development specialist at Canada Post since March 2018, Hisham has successfully led initiatives in trigger marketing, programmatic advertising, and data integrity, delivering key analytics to management levels including C-suite. As the CEO and Founder of Voyant Media Solutions from August 2019 to August 2021, Hisham developed an innovative AI/ML-powered advertising platform and shaped commercial strategies while managing technology teams. Previous roles include leading data visualization and analytics initiatives at Analytics Den and crafting commercial strategies for a multi-million dollar business intelligence solutions portfolio at the International Air Transport Association (IATA). Hisham's background also includes loyalty marketing management at Wataniya Airways. Hisham holds professional development certificates in Leading Through Digital Disruption from Harvard University and Big Data Management from Concordia University.