Vera Cvetkovic

Vera Cvetkovic serves as the Head of Marketing Business Operations & Analytics at Canada Post, a role commenced in November 2023 that involves enhancing the customer journey and optimizing marketing technology to drive business performance. Prior to this, Vera held various senior positions at Media.Monks, including VP Enterprise Consulting and VP DXS, where responsibilities encompassed business development and operations for digital experience solutions across North and Latin America. Vera's experience also includes a Senior Manager role at Deloitte Consulting, leading digital transformation strategies, and roles at Conversion Digital and Salesforce Marketing Cloud that focused on CRM and marketing automation. An accomplished technology professional, Vera began a career in digital technology consulting at Environment and Climate Change Canada and has a Master's degree in Engineering from the University of Belgrade. Further education includes strategic change management at Kellogg Executive Education and studying artificial intelligence implications for business strategy at MIT Sloan School of Management.