Canadian Blood Services
Jodi Benenati is an experienced communications professional, currently serving as the Manager of Digital Communications at Canadian Blood Services since May 2014, where responsibilities include leading digital communication strategies and managing comprehensive technology solutions. Prior experience includes roles as Media Marketing Manager at TD Bank Group, overseeing national marketing campaigns and rebranding efforts, and AVP, Loyalty Marketing Program Strategist at MBNA Canada Bank, focusing on customer engagement and loyalty marketing strategies. Jodi has also held various positions in community engagement and media buying, contributing to brand awareness and campaign effectiveness. Jodi is pursuing a Bachelor of Arts in Communication Studies at Athabasca University, following earlier education in Advertising from Algonquin College.
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Canadian Blood Services
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Canadian Blood Services is Canada’s biological lifeline. They are the connection between the sincere generosity of donors and the heartfelt appreciation of recipients, between the profound discoveries of science and the joyful restoration of health.