Canadian Football League
Bryan Ramsden has a diverse work experience spanning over three decades. Bryan has held various roles in the sports and retail industries. Bryan's most recent position is as the Associate Vice President, Licensing & Retail at the Canadian Football League, where they have been since 2019. Prior to that, they served as the Sr. Director, Licensing & Retail Sales at the same organization.
Before their time at the CFL, Bryan worked at the Hamilton Tiger-Cats Football Club, starting in 2015. Bryan held the position of Director of Operations, Retail/Food & Beverage, overseeing the management of the organization's concessionaire relationship and delivering a successful revamp of the F&B experience. Bryan also served as the Director of Retail Operations, leading a full overhaul and re-branding of the Retail Operations Department.
Bryan's experience in the retail industry began with their role as the President/Owner of Apocalypse Ltd, a Southwestern Ontario-based retail venture specializing in Men's Lifestyle apparel. Bryan also worked at Athletes World, a Division of Bata Retail Ltd./Forzani Group Ltd., as a Sr. Buyer for Men's Streetwear/Lifestyle Apparel.
In addition to their retail positions, Bryan has experience in product management and brand management. Bryan worked at RMP Athletic Locker Ltd. as the Senior Product Manager, Fila Canada, where they were responsible for delivering high-quality products and managing the product development calendar. Bryan also served as the North American Sales and Brand Manager at RMP, where they successfully launched a licensed brand of NHL apparel into the North American marketplace.
Bryan's early professional experience includes a role at Hudson's Bay Company as a Buyer and at Athlete's World as a Store Manager. Bryan also had a co-op experience at NHL Enterprises and worked as a staff member/LIT at Kilcoo Camp.
Throughout their career, Bryan Ramsden has displayed a strong understanding of retail operations, product management, brand development, and strategic planning. Bryan has consistently achieved results and has been recognized for their contributions in various organizations.
Bryan Ramsden obtained a Diploma in Sporting Goods Business from Sir Sanford Fleming College, Peterborough Campus, between 1996 and 1998. Bryan later pursued a Hospitality & Leadership Certificate at Cornell University from 2017 to 2018.
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Canadian Football League
The CFL is a proudly Canadian professional football league played in nine major cities across the country. Its teams are deeply rooted within the communities in which they play, and the entire CFL prides itself on being the most accessible professional sports league in North America. In 2012, the CFL celebrated the 100th playing of the Grey Cup, its championship game and Canada’s largest single day sporting event, with thousands attending in person and millions more watching on TV each year. The CFL is steeped in tradition, uniquely Canadian and built for the future. In 2013, the Winnipeg Blue Bombers opened a brand new state-of-the-art stadium, while in 2014, new stadiums will open in Hamilton and Ottawa, as the league expands to nine teams and CFL football returns to the nation’s capital. The 2014 season also kicks off the first year of a comprehensive broadcast deal with TSN and RDS that will transform the economics of the league and its teams. These major initiatives and accomplishments combined with having the most passionate and loyal fans in professional sports, positions the CFL for a very bright future. The CFL will continue to offer sports fans an exciting brand of football played by amazing athletes and high value entertainment, while progressively building on its traditions for many decades to come.