Canadian Marketing Association
Geoff Day is a Chartered Marketer with an MBA and extensive experience in marketing and analytics across various sectors. Currently serving as Vice President of Marketing, Community, Discount & Pharmacy Formats at Sobeys since November 2015, Geoff Day has focused on loyalty strategy, mass promotions, and customer insights. Previous roles include leadership positions at Devon Island Group, Sears Canada, Just Energy, and Sun Media Corporation, where Geoff Day drove significant transformations and created innovative marketing strategies. Additionally, Geoff Day contributes as the Customer Experience Council Lead for the Canadian Marketing Association. Educational credentials include an MBA from McMaster University, executive development at Harvard Business School, and certifications in digital marketing and Chartered Marketer designation.
This person is not in the org chart
Canadian Marketing Association
The Canadian Marketing Association represents Canada’s leading business sectors and all marketing disciplines, channels and technologies through thought leadership, growth, development and education. CMA is the largest Canadian marketing association educator, championing the Chartered Marketer designation, a nationally-recognized program that allows for the top marketing talent in Canada to invest in their career development. As the marketing profession's leading advocate on key public policy issues, CMA develops self-regulatory standards for its Members. For more information, please visit http://theCMA.ca.