Minnie Xu

Minnie Xu is a seasoned marketing professional with extensive experience in various roles within the marketing sector. Currently serving as a Senior Marketing Manager at Canadian Solar Inc. since March 2012, Minnie has contributed to both APAC and global digital marketing strategies. Prior experience includes leadership as Head of Marketing at Shanghai Gaofu Foods, where responsibilities encompassed promotions, PR activities, and market development. Additional roles in marketing and development were held at Asia Customs Services, along with earlier positions in media buying and marketing planning at Shanghai Asiaray Advertising Media Ltd. and Shanghai Horizon Advertising Co., Ltd. Academically, Minnie holds a Master’s degree in Strategic Marketing and Professional Accounting from the University of Wollongong, along with a Bachelor of Arts in Advertising from Shanghai Normal University, and a Programme Certificate in Digital Marketing from Saïd Business School, University of Oxford.