Alfonso Zapater

Alfonso Zapater is a seasoned professional in the sales and hospitality sectors, currently serving as a Sales Account Manager at C&C Group since December 2022, focusing on achieving annual sales budgets and promoting premium brands. With extensive experience as a Brand Ambassador at VALENTIA DRINKS since June 2014, Alfonso has also held various managerial roles in renowned establishments, including consultancy positions in restaurant management and sales consultancy at Inverarity Morton and Royal Mile Whiskies. Alfonso's career includes notable contributions as an Area Sales Manager at Berkmann Wine Cellars and as a Director at VALENTIA WINES. Alfonso's educational background includes a Bachelor's degree in Business Management from The Open University Business School, alongside various certifications in wine education. This diverse expertise highlights a strong commitment to customer service and business development in the beverage industry.