Chris Martell

Chris Martell is an experienced sales and marketing professional with a strong background in commerce and client services. Currently serving as Sales Director at Cannatron since October 2024, Chris focuses on enhancing sales and customer retention for smoke shops and dispensaries through strategic product management and CRM automation. Prior to this role, Chris was Vice President of Commercialization at SipSlide, where responsibilities included executing first-to-market innovations and managing customer relationships. Chris also held significant positions at HeatGen, overseeing brand relationships and go-to-market strategies, as well as serving as Director of Marketing for Premier Senior Health Plan, where expansion from regional to national markets was achieved. Early career experiences in education at Del Valle ISD and professional development as a substitute teacher provided foundational skills in planning and communication. Chris holds an MBA from The University of Texas at Austin and a B.A. in English/Political Science from Western Michigan University.