JR

Jawad Rasool

Programmatic Ads Strategist (DSP) at Canopy Management

Jawad Rasool has been working in the digital marketing sphere since 2013. In 2018, they joined Arriva Group as an Operations Manager, Duty Manager, and Relief Duty Manager. In 2022, they began working at Canopy Management as an Amazon DSP Team Lead, overseeing a small team of direct reports and managing Amazon DSP operations for an international portfolio of FBA brands totaling $20M+ in annual DSP revenue. Jawad acts as the main point of contact and expert for all DSP accounts managed by Canopy Management. As a consultant, they specialized in the creation, management, and optimization of various PPC campaigns, including daily budget monitoring, bid management, keyword research, and conversion strategy within Amazon PPC Ads, Amazon DSP Ads, and Walmart Marketing Services.

Jawad Rasool's education history includes a BA (Honours) Business Management (Economics) from The Open University Business School, a Level 3 Team Leadership and Supervision Course from The Apprenticeship College London, an Excel Skills for Business: Essentials course from Macquarie University, a Level 3 Certificate of Professional Competence for Transport Managers from the Chartered Institute of Logistics and Transport, and a Transform Supervisor Program 2018 from the Institute of Leadership and Management (ILM).

Links

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Timeline

  • Programmatic Ads Strategist (DSP)

    July 1, 2022 - present

  • Amazon DSP Team Lead @ Canopy Management

    August, 2022

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