Sara Tweedly is an accomplished marketing professional with extensive experience in digital marketing and communications. Currently serving as Chief Marketing Officer at Canstar since April 2013, Sara has successfully led marketing strategies to enhance brand presence and customer experience through various channels, including PPC and SEO. Prior roles include Group Executive of Digital & Marketing at Canstar, where Sara developed comprehensive marketing strategies and managed a team of over 25 professionals, and Digital Marketing Manager, focusing on traffic generation and website enhancements. With a background in digital marketing advising from Trilby Misso and project management at CCIQ, along with positions at HomeStart Finance and HBOS, Sara possesses a diverse skill set in marketing and communications. Educational qualifications include a Mini MBA in Marketing, a Bachelor of Laws from QUT, and a Professional Diploma from the Chartered Institute of Marketing.
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