Kelly Shepherd

Kelly Shepherd is an accomplished Brand Manager at Canway (Pty) Ltd, having joined the company in June 2019. In this role, Kelly focuses on project management and product mix development within the gifting department, utilizing retail scan data to formulate strategies for category growth and innovation. Responsibilities include leading integrated marketing campaigns, managing budgets and expenses, and fostering cross-departmental collaboration while mentoring a team. Prior experience includes positions as Senior Assistant Brand Manager and Junior Assistant Brand Manager at Coventry Clothing Manufacturers, and Junior Merchandiser. Kelly holds a Bachelor of Consumer Science degree in Clothing Retail Management and Marketing from the University of Pretoria, earned between 2015 and 2018.