Martha Futterman-Troop

Martha Futterman-Troop is a seasoned professional in sales and business development, currently serving as the Director of Sales and Business Development for OTC & Pharma at CapsCanada since April 2021. Previously, Martha was the Business Development Manager at MediNatura Inc. from November 2014 to March 2021, where strategic planning and execution were focused on practitioner sales in the South Florida region. Earlier experience includes a role as Senior Pharmaceutical Representative at Merck from May 2007 to August 2014, where Martha managed local territory plans for cardiovascular products, and as a Pharmaceutical Sales Representative at King Pharmaceuticals, servicing key medical specialties. Martha began their career in business development at Diagnostic Testing Group, marketing diagnostic services and building physician relationships. Martha holds a Bachelor’s degree in Liberal Arts with a focus on Sociology and Anthropology from the University of Florida.