Peter Muller

Head of Insights at Capsule

Peter Muller is currently the Head of Insights at Capsule. Prior to this, they were self-employed as a consultant from September 2016 to March 2017. During this time, they worked with Deeplink.me to analyze customer data and identify growth opportunities. Peter also set up sales and marketing initiatives, established sales operations processes and CRM system, and established KPIs and data best practices. Peter also worked with UpBeat to build a financial model and sales forecasts for initial fundraising efforts. In addition, they also developed a fundraising deck for NextTravel to support their capital raise.

From February 2015 to April 2016, Peter Muller was the Head of Sales & Revenue at ArtBinder. In this role, they oversaw all customer acquisition and growth activities. Peter also supported internal company operations such as investor relations, fundraising, KPI reporting, and finances. Peter was successful in driving 3x acceleration in revenue growth and streamlining revenue operations.

Prior to ArtBinder, Peter Muller was the Senior Operations Manager, Customer Experience at Warby Parker from August 2014 to February 2015. In this role, they were responsible for overseeing the customer experience team and ensuring that they provided excellent service to Warby Parker’s customers.

Before Warby Parker, Peter Muller worked at Google as the Strategy & Operations Manager, SMB Revenue from September 2008 to August 2014. In this role, they were responsible for developing and executing strategies to grow revenue from small and medium businesses. Peter also managed a team of analysts who provided insights on SMB trends and performance.

Prior to joining Google, Peter Muller worked as a Business Analyst at US Shipping Corporation from June 2007 to August 2007. In this role, they were responsible for conducting analysis on the company’s operations and providing recommendations for improvement.

Peter Muller has a BA in Near and Middle Eastern Studies from Princeton University, a certificate in Modern Standard & Egyptian Colloquial Arabic from the International Language Institute, and they attended high school at St. Albans School (D.C.).

Their manager is Eric Kinariwala, Founder & CEO. They are on a team with Matt Giles - Head of Human Resources, Operations, Elliott Cordo - Head of Data, and Delane Paschal - Head of Contracting.

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  • Head of Insights

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